The responsible party in terms of data protection laws, in particular the EU General Data Protection Regulation (DSGVO), is:
Management of Trendwizzard GmbH, Thomas Lang and Jens Krumbiegel.
Your data subject rights
You can exercise the following rights at any time using the contact details provided by our data protection officer:
- Information about your data stored by us and its processing
- Correction of incorrect personal data
- Deletion of your data stored by us
- Restriction of data processing, if we are not yet allowed to delete your data due to legal obligations
- objection to the processing of your data by us and
- Data portability, provided that you have consented to the data processing or have concluded a contract with us.
If you have given us consent, you can revoke this at any time with effect for the future.
You can file a complaint with the supervisory authority responsible for you at any time. Your competent supervisory authority depends on the federal state of your residence, your work or the alleged violation. A list of supervisory authorities (for the non-public sector) with address can be found at:
Purposes of data processing by the controller and third parties
- you have given your express consent to this,
- the processing is necessary for the performance of a contract with you,
- the processing is necessary for compliance with a legal obligation,
the processing is necessary to protect legitimate interests and there is no reason to assume that you have an overriding legitimate interest in not disclosing your data.
Collection of general information when visiting our website
When you access our website, information of a general nature is automatically collected by means of a cookie. This information (server log files) includes, for example, the type of web browser, the operating system used, the domain name of your Internet service provider and the like. This is exclusively information that does not allow any conclusions to be drawn about your person.
This information is technically necessary in order to correctly deliver the content of web pages requested by you and is mandatory when using the Internet. In particular, they are processed for the following purposes:
- Ensuring a smooth connection setup of the website,
- Ensuring the smooth use of our website,
- evaluating system security and stability, and
- for other administrative purposes.
The processing of your personal data is based on our legitimate interest from the aforementioned data collection purposes. We do not use your data to draw conclusions about your person. Recipients of the data are only the responsible body and, if applicable, order processors.
Anonymous information of this kind is statistically evaluated by us, if necessary, in order to optimize our Internet presence and the technology behind it.
Registration on our website
Provision of chargeable services
For the provision of chargeable services, we request additional data, such as payment details, in order to be able to execute your order. We store this data in our systems until the statutory retention periods have expired.
When users leave comments on our website, in addition to this information, the time of their creation and the user name previously selected by the website visitor are also stored. This serves our security, as we can be prosecuted for illegal content on our website, even if it was created by users.
On the basis of your expressly given consent, we will send you our newsletter or comparable information regularly by e-mail to your specified e-mail address.
For the receipt of the newsletter, the specification of your e-mail address is sufficient. When registering to receive our newsletter, the data you provide will be used exclusively for this purpose. Subscribers may also be informed by e-mail about circumstances relevant to the service or registration (for example, changes to the newsletter offer or technical circumstances).
For an effective registration we need a valid e-mail address. In order to verify that a registration is actually made by the owner of an e-mail address, we use the "double-opt-in" procedure. For this purpose, we log the order of the newsletter, the sending of a confirmation e-mail and the receipt of the response requested herewith. No further data is collected. The data is used exclusively for sending the newsletter and is not passed on to third parties.
If you contact us by e-mail or contact form regarding questions of any kind, you give us your voluntary consent for the purpose of contacting you. For this purpose, it is necessary to provide a valid e-mail address. This serves the assignment of the request and the subsequent response to the same. The provision of further data is optional. The information you provide will be stored for the purpose of processing the request and for possible follow-up questions. After completion of your request, personal data will be deleted automatically.
Use of Google Analytics
This website uses Google Analytics, a web analytics service provided by Google, Inc. (hereinafter: Google). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. However, due to the activation of IP anonymization on these web pages, your IP address will be truncated beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be linked to any other data held by Google.
The purposes of data processing are to evaluate the use of the website and to compile reports on website activities. Based on the use of the website and the Internet, other related services shall then be provided. The processing is based on the legitimate interest of the website operator.
In addition or as an alternative to the browser add-on, you can prevent tracking by Google Analytics on our pages by clicking this link. This will install an opt-out cookie on your device. This will prevent the collection by Google Analytics for this website and for this browser in the future, as long as the cookie remains installed in your browser.
Use of Google Maps
Detailed instructions on managing your own data in connection with Google products can be found here.
Embedded YouTube videos
We embed YouTube videos on some of our websites. The operator of the corresponding plugins is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. When you visit a page with the YouTube plugin, a connection to YouTube servers is established. This tells Youtube which pages you are visiting. If you are logged into your Youtube account, Youtube can assign your surfing behavior to you personally. You can prevent this by logging out of your Youtube account beforehand.
If you have deactivated the saving of cookies for the Google Ad program, you will not have to deal with such cookies when watching Youtube videos. However, Youtube also stores non-personal usage information in other cookies. If you would like to prevent this, you must block the storage of cookies in the browser.
Our website uses Google conversion tracking. If you have reached our website via an ad placed by Google, a cookie is set on your computer by Google Adwords. The conversion tracking cookie is set when a user clicks on an ad placed by Google. These cookies lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of our website and the cookie has not yet expired, we and Google can recognize that the user clicked on the ad and was redirected to this page. Each Google AdWords customer receives a different cookie. Cookies can therefore not be tracked across AdWords customers' websites. The information obtained using the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users.
If you do not wish to participate in the tracking, you can refuse the setting of a cookie required for this - for example, by means of a browser setting that generally deactivates the automatic setting of cookies or by setting your browser so that cookies from the domain "googleleadservices.com" are blocked.
Please note that you may not delete the opt-out cookies as long as you do not want any measurement data to be recorded. If you have deleted all your cookies in the browser, you must set the respective opt-out cookie again.
Use of Google Remarketing
This website uses the remarketing function of Google Inc. The function is used to present interest-based advertisements to website visitors within the Google advertising network. A so-called "cookie" is stored in the browser of the website visitor, which makes it possible to recognize the visitor when they visit websites that belong to the Google advertising network. On these pages, the visitor can be presented with advertisements that relate to content that the visitor has previously accessed on websites that use Google's remarketing function.
Questions for the data protection officer
If you have any questions about data protection, please write us an email or contact the person responsible for data protection in our organization directly:
Thomas Lang and Jens Krumbiegel, email: firstname.lastname@example.org